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Mary FitzGerald Public Relations

Fairyhouse Easter Festival

The FAIRYHOUSE EASTER FESTIVAL gets underway on Sunday April 16 next with the 135th running of the 250,000 Powers Whiskey Irish Grand National on Easter Monday April 17, the highlight of the three-day meeting.

The 100,000 Powers Gold Cup takes centre stage on the opening day while The 130,000 Menolly Homes Handicap Hurdle, upped in prize money by 30,000 from last year, makes up the three most valuable races of the Festival. Over 1 million in total prize money will be played for over the 23 scheduled races.

Dick Sheil, Fairyhouse General Manager, said: "The Powers Whiskey Irish Grand National is the most valuable jumps race in Ireland and the highlight of the year at Fairyhouse and I am very grateful for the kind support of Irish Distillers Limited, Menolly Homes and all our loyal sponsors over the Easter Festival."

Brendan Buckley, Marketing Controller, Irish Distillers, said "The sponsorship of the Powers Whiskey Irish Grand National is a key part of our annual marketing program. Much like Powers Whiskey itself, this prestigious race captures the elemental quality and tradition of Irish National Hunt Racing and indeed Irish sporting life. We look forward to a great day's racing on the l7th April and I wish all racegoers an enjoyable and successful day"

This year the Menolly Homes Handicap Hurdle on Tuesday April 18 is worth 130,000 and Seamus Ross their Managing Director, is looking forward to the day: "To be involved in such a successful sponsorship with Fairyhouse is an honour and I hope it continues to grow like this well into the future. It will always be the intention of the Menolly Group to keep close links with sports that are an integral part of Irish heritage. Like horse racing our recent Meath GAA sponsorship are the fruits of these beliefs and is something that I trust will work out as well as our involvement with Fairyhouse's Easter Festival."

The racing scene has long been synonymous with stylish and elegant fashion. This year, Marks & Spencer are delighted to join Powers Whiskey in the search for the best dressed lady at the Powers Whiskey Irish Grand National. The winner of the Powers Whiskey/M&S Best Dressed Lady, who will be hand picked by Ireland's premier fashionista, Pamela Flood, will win a 1,000 voucher to spend as she desires at her favourite Marks & Spencer store. There will also be prizes for second and third place as well as spot prizes handed out to deserving ensembles on the day.

James Hathaway of Marks & Spencer said, "This Spring sees one of our most fashion forward collections ever, inspired by catwalk trends and designs from our own in-house team. The dress is the key piece for Spring Summer wardrobes and M&S have great designs and colours to choose from. We also have a fantastic collection of chic accessories, including bold bags and colourful jewellery, to ensure our shoppers stand out from the crowd at all this season's premier race meetings."

For Further Information:
Dick Sheil, Manager, Fairyhouse, Ph: 01 8256167
Mary FitzGerald, PR consultant, Fairyhouse Racecourse, Ph:01-669 4759
Tamarisk Doyle, PR Manager, HRI, Ph: 045 842841, Mob: 0872936357

Click Here to download the full press release (pdf)

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